You Have the Power Campaign

While I had the privilege of leading, overseeing, and often conceptualizing the campaigns and initiatives featured here, none of this work would have been possible without the creativity, dedication, and collaboration of the incredible teams I’ve been fortunate to work alongside.

Transplant recipients and family members of transplant recipients serve Donate Life Indiana as ambassadors willing to share their stories and educate others about how organ donation saves lives. This campaign resulted in a 25% increase in awareness among Black, Hispanic, and Latino residents and a 12% increase in organ donation registrations among the same community members.